diff --git a/README.md b/README.md
index 759c6cbc..e2787236 100644
--- a/README.md
+++ b/README.md
@@ -1,4 +1,4 @@
-![JSON for Modern C++](https://raw.githubusercontent.com/nlohmann/json/master/json.gif)
+![JSON for Modern C++](https://raw.githubusercontent.com/nlohmann/json/master/doc/json.gif)
 
 [![Build Status](https://travis-ci.org/nlohmann/json.svg?branch=master)](https://travis-ci.org/nlohmann/json)
 [![Build Status](https://ci.appveyor.com/api/projects/status/1acb366xfyg3qybk?svg=true)](https://ci.appveyor.com/project/nlohmann/json)
diff --git a/json.gif b/doc/json.gif
similarity index 100%
rename from json.gif
rename to doc/json.gif